Editorial Projects
A collection of editorial and creative projects from my time at Ligné Agency in 2025. From editorial flatplans and PR pitches to creative concepts and brand storytelling, these projects gave me the opportunity to explore different sides of agency work and bring ideas to life.
Tristen William Press Release
Developed a press release to announce Tristen William’s brand launch, highlighting product features and media outreach strategy.
Tristen William Flat Plan
Created an email marketing flat plan introducing the Tristen William brand, outlining brand themes and visual style to guide the brand launch.
Erika Volkmer PR Pitch
Created a PR magazine pitch for an unpublished home tour of Erika Volkmer’s residence, including creative strategy, audience targeting, and story telling.
Brand Launch Event Planning
For the Tristen William brand launch at High Point Market, I managed key aspects of event planning and coordination to ensure a successful debut. I designed the official event invitation, sourced and managed vendors including Gianno’s Catering and the event photographer, and helped coordinate production for branded materials such as t-shirts and printed booklets. I also collaborated closely with Tristen William’s team through regular planning meetings to align on creative direction, logistics, and vendor needs. My role encompassed both creative and operational support, contributing to a cohesive and well-executed launch experience.